P Mark Atta Continues to Be Healthy and Wholesome- NO Plastic Whatsoever!
Whole wheat Stone ground flour or Chakki Atta is an integral part of the Indian kitchen – whether it is to make the daily staple rotis or to whip up a quick treat in the form of a halwa, there are rare Indian kitchens, anywhere in the world, where you will not be able to find chakki atta or some other kind of wheat flour. In the past few decades, P Mark atta has emerged as a beloved choice for millions of people. The reason behind this ever growing number of consumers of P Mark brand is the fact that the company is dedicated to providing only the best quality products to its consumers.
This is one of the reasons why it came as a shock for us at P Mark, when we heard rumours about plastic being found in chakki atta. As a company dedicated to maintaining topmost quality standards, we can assure you that our products are healthy and wholesome for your entire family and that you can use them without any fear.
What might have been considered plastic by some people, is actually gluten, which is a type of protein that is found in wheat flour which allows the dough to rise. There are two classes of proteins, Glutenin and Gliadin. Glutenin is responsible for raising elasticity and Gliadin is responsible for raising dough. When you add water to the flour these proteins bond together to create an elastic network of protein called gluten. Hence, Gluten is naturally found in wheat grains.
Here is what Archit Puri, Director, PBI India Private Limited, said, “One can be rest assured about the quality of P Mark products. Our state-of-the-art manufacturing facility is certified under ISO 22000-2005, world standard of process hygiene. Recently there have been rumours of plastic being found in Aata (wheat flour). In reality this is not plastic but gluten which is naturally present in Aata. Gluten is a type of protein which acts as a rising agent. On the contrary, FSSAI, Food Safety and Standards Authority of India, has set a limit of 6% gluten to be present in Aata for it to be deemed of good quality. It is our constant endeavour to procure the best available wheat in the country. It is our appeal to the consumers to stay abreast with correct information and not to believe in rumours and misleading videos or articles.
At P Mark we strive to offer nothing but the best to our consumers and will continue to do so!
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